Mismo Bags

Written by Michelle Foody on Thursday, 03 September 2009 21:11

The Danish have already cornered the toy building-block market (Lego, Natch), and can lay claim to the heart of the fur trade, but we at Sofisticati are prepared to add leather-crafter Mismo to the nation’s greatest hits profile. And come December, the company will bring its collection of gorgeous accessories stateside, debuting their canvas-and-leather totes at Bergdorf Goodman, NY. While its U.S. presence may be fresh, its native Denmark is well acquainted—and totally addicted—to Mismo. The company took home the Danish Fashion Award this past May, claiming the title of “Best Danish Accessory Designer”, and now is poised to conquer retail markets well beyond its homeland.

Based in Copenhagen, the luxury bag maker prides itself on only using top-notch materials, scouring the globe for just the right fabric or leather (raw vegeta, natch), while using as few chemicals as humanly possible. In turn, the overriding philosophy at Mismo remains trend-blind, opting for classic, sustainable designs that will survive both the fickle nature of fashion and the modern, frenetic lifestyle of its devotees. For instance, want to protect that pretty new Macbook Air purchase? Mismo has a gorgeous mini-collection of laptop cases as lovely as they are practical, crafted from their signature full-grain, “wrinkle” leather. We are loving the “Rio”, a computer-case in disguise, appearing more fashionista-friendly than tech-savvy, while the “Pablo” stays classic (read: a bit more manly).

With scads of retailers in Denmark already on-board, the past year has seen Mismo go global, expanding its reach to include fashion epicenters like London, Paris and Tokyo—and remaining true to its Scandinavian roots: Sweden and Norway, too!

Aren’t planning any fabulous trips aboard and can’t wait for December? The collection is available online via oki-ni.com or tresbienshop.net; expect your pretty new purse to land on your doorstep in just a few days. September 1st brings the debut of new canvas styles, just in time for the back-to-school set—Longchamp, consider yourself warned!
-Michelle Fody

For more info visit www.mismo.dk